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Universal Audio, Inc.
4585 Scotts Valley Dr.
Scotts Valley CA 95066
SCOTTS VALLEY, CA — March 2, 2011 — Universal Audio (UA), a leading manufacturer of high-quality audio recording hardware and software, today announced an agreement wherein two German-based companies, SPL (Sound Performance Lab) and Brainworx, will become 3rd party audio plug-in developers for the award-winning UAD Powered Plug-Ins platform.
SPL and Brainworx, two of the audio industry’s most respected brands, are also working with Universal Audio to finalize a software development kit (SDK) that will allow other select developers of professional audio plug-ins to create software for the UAD Powered Plug-Ins platform, and to sell these plug-ins via UA’s online store — located at www.uaudio.com/store.html.
“We’re extremely happy to have two of the most innovative, and forward-looking brands in professional audio now developing software directly for the UAD platform,” commented Matt Ward, president of Universal Audio. “Having SPL and Brainworx onboard will give our users a whole new range of high-quality plug-ins in the very near future.”
“We’re thrilled that UA asked us to help develop the new UAD-2 platform SDK and release our most desirable plug-ins for the UAD-2 system,“ says Dirk Ulrich, CEO of Brainworx and Head of SPL Software. “Re-entering the platform with our own series of Analog Code plug-ins — after a very successful cooperation with UA on the Transient Designer plug-in several years ago — was the logical next step for SPL. We believe that UAD-2 users will love our latest creations.”
Learn more about the award-winning UAD-2 Powered Plug-Ins platform here: http://www.uaudio.com/uad-plug-ins.html
About Universal Audio Inc.
Founded in 1999 by Bill Putnam Jr. and based in Scotts Valley, California, Universal Audio is best known for its vintage analog reproductions and advanced Digital Signal Processing technology, including the award-winning UAD Powered Plug-Ins Platform for Mac and PC. The company is focused on merging the best of classic analog and modern digital technology. UA is devoted to this endeavor, following its rich recording heritage and motto, “Analog Ears. Digital Minds.” http://www.uaudio.com
Since 1984, German manufacturer SPL offers analog and digital audio signal processors for the professional sound and music production. Milestones of our R&D history are the patented VITALIZER® sound optimization processor, the invention of the mother of all transient design tools, the TRANSIENT DESIGNER, the launch of the world‘s first discrete 5.1 surround miking system ATMOS® 5.1 in 1998, and the development of the SPL SUPRA op-amps with an unprecedented operating voltage of 120 Volt. The SUPRA op-amps are the integral components of our 120 V Mastering Series product line, which is setting new benchmarks in audio signal processing to outperform any existing analog or digital audio format. With the Analog Code® plug-ins we have finally accomplished a much-desired goal: to transfer to the digital domain the high quality we have striven to achieve with our analog processors throughout several decades. The first time we ever heard software that fulfilled our expectations, one of our hardware developers said to the programmers: “You have cracked the Analog Code” — thus was coined the name of our digital products.
Brainworx was founded 1999 in Germany, initially as a music production company. CEO Dirk Ulrich has worked with many national and international top stars, mainly in the rock domain, before coming up with the idea for the original bx1 / bx_digital M/S EQ concept in 2007. This Mid/Side Mastering EQ plug-in found its way into countless top studios worldwide. DIGIDESIGN / AVID released the bx_digital V1 in their Massive Pack 7 in 2008, which gave Brainworx a massive boost in recognition and sales. Brainworx currently runs several partnerships with other pro audio companies, the main partner being SPL, with Dirk leading the SPL software team. Since 2008 Brainworx has released outstanding and critically acclaimed mastering and mixing plug-ins, the best-known being bx_digital V2, bx_XL and bx_control, plus excellent models of analog hi-end audio tools.