UNIVERSAL AUDIO APPOINTS ERICA McDANIEL DIRECTOR OF SALES AND SOPHIA WARDLAW SALES MANAGER

Media Contact: FOR IMMEDIATE RELEASE
Marsha Vdovin
marsha@uaudio.com

SANTA CRUZ, CA, USA-SEPTEMBER 20, 2004 - Universal Audio, a manufacturer of high-quality vintage audio hardware and DSP software plug-ins for digital audio workstations, appointed Erica McDaniel Director of Sales. In addition, Sophia Wardlaw has been promoted to the position of Sales Manager.

Ms. McDaniel, who first joined Universal Audio in late 1999 when the company was still located in founder Bill Putnam Jr.'s garage, performed a wide variety of tasks prior to being appointed Sales Manager in 2002. Since the company's inception, Ms. McDaniel has been the main point of contact for UA's rapidly expanding sales channel. Ms. McDaniel's duties include forecasting, budgeting, trade show management and reporting.

Ms. Wardlaw, who grew up in the former Soviet republic of Georgia, started her career at Universal Audio in 2002 as a administrative assistant, but quickly outgrew that role and began assisting Ms. McDaniel with sales. Ms. Wardlaw's duties include the processing of all orders and shipments, support of the UA sales channel and sales data management.

" To say that Universal Audio is blessed to have these two women working for us would be an understatement !" UA president Matt Ward said. "Our dealers and distributors are always telling us that we are their favorite company to deal with and Erica and Sophia are big reasons why."

About Universal Audio
Based in Santa Cruz, California, Universal Audio is well known for its vintage analog reproductions. With the recent acquisition of Kind of Loud Technologies, the company is focused on merging the best of analog and digital technology. The company is devoted to this endeavor, following its motto, Analog Ears, Digital Minds.

Staff Images available in the Press Resources Section :

http://www.uaudio.com/news/resources/staff.html