Avalon VT-737 Tube Channel Strip

Avalon VT-737 Tube Channel Strip

Unison Enabled

Regular Price: $299.00

$249.00

You'll Save 16%

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Regular Price: $299.00

$249.00

You'll Save 16%

You have no items in your shopping cart.

The larger-than-life sound of pop, hip-hop, and R&B — now on UAD.

The dominant player in chart-topping pop, hip-hop, and R&B productions, Avalon's flagship VT-737 channel strip is the best-selling standalone channel strip ever made. From Jay-Z and Dr. Dre, to Babyface and Beyonce, to Eric Clapton and The Rolling Stones, the VT-737 delivers consistently polished results, with radio-ready gloss and detail.

Exclusively for UAD hardware and UA Audio Interfaces, and fully endorsed by Avalon Design, the Avalon VT-737 Tube Channel Strip plug-in captures the entire hit-making essence of the channel strip that defined the sound of modern music.

Now You Can:

Track and mix through an exacting emulation of the Avalon VT‑737 analog channel strip

Get the full character of the original hardware’s tube mic preamp with Unison technology

Add legendary Avalon gloss and presence to bass, vocals, voice‑over, and more

Sculpt your sources with a vocal‑flattering optical compressor

Tweak sounds with four-band EQ and add high‑end detail with 32k "air" band

Mix with artist presets from Eric J Dubowsky, (Flume, Odesza), Hector Delgado (A$AP Rocky, Lana Del Rey), Michael Brauer (Coldplay, My Morning Jacket), and more

Take a Listen

Take a Listen
Capturing the Sound of Modern Music

Capturing the Sound of Modern Music

After carefully auditioning multiple Avalon 737 hardware units, the UA team selected a "golden unit" with the ideal optical compression response. UA's DSP team then artfully captured the target hardware's class-A tube amplifier section with custom-wound transformer, LED-style optical compression, and discrete four-band EQ — the signature Avalon sound heard on thousands of chart-topping hits.

Unison<sup>™</sup> Technology for UA Audio Interfaces

Unison Technology for UA Audio Interfaces

Harnessing UA’s groundbreaking Unison technology, the Avalon VT-737 plug-in captures the hardware’s mic preamp impedance, gain stage “sweet spots,” and exact circuit behaviors, giving you all the detailed sonics of the original Avalon hardware — including its gentle high-pass filter for removing mud and low-end gunk. And because the VT-737's front-panel Hi-Z input is a legendary bass DI, the VT-737 plug-in's Unison-enabled Hi-Z input endured rigorous evaluation, ensuring it was virtually indistinguishable from the original hardware.

Versatile Optical Compression

Versatile Optical Compression

Excelling on vocals, bass, acoustic guitar, and voice-over work, the VT-737 plug-in's dynamics section emulates the hardware's gentle touch, rather than adding squash or crunch. Its relatively transparent compression also make it perfect for "stacking" the compressor again at mixdown, expertly controlling the dynamics of a vocal in a dense mix. An exclusive plug-in only, super-fast mode gives you “X4” faster attack, pushing the VT-737 beyond its physical limits, affording you tons of new dynamic versatility.

EQ with Details

EQ with Details

The Avalon VT-737 Tube Channel Strip plug-in expertly emulates the hardware's discrete four-band EQ, allowing you to sculpt lead vocals with a visceral, larger-than-life presence and sophistication, placing them front-and-center in any mix. Like the hardware, the EQ can easily be placed before or after the compressor, and the mid bands can be engaged as sidechain filters for laser-focused compression. And with the 32k high frequency "air band," you can add delicate shimmer to everything from strings to background vocals to acoustic guitars.

Add Chart-Topping Sheen with Any UAD Hardware

Add Chart-Topping Sheen with Any UAD Hardware

Of course, the Avalon VT-737 Tube Channel Strip isn’t just for UA Audio Interface owners. UAD hardware owners can use the VT-737 Tube Channel Strip plug-in on any mix, giving your sources legendary fat bottom, "glassy" top-end textures, and a bevy of clear-eyed color — without ever going outside the box.

Key Features

VT-737sp exclusively licensed by Avalon Design, modeled by Universal Audio

Made famous as the ultimate pop, R&B and hip-hop performance and production tool specializing in tight, focused vocals and bass guitar

Best of Avalon's design: high headroom tube mic preamp, optical compressor, and discrete four-band EQ

Feedback-style 58 dB tube mic preamp with Mic, Line, or Hi-Z input with Unison technology

Models entire VT-737sp “Special Performance” circuit path, including transformers, tube amplifiers, active and passive EQ filters, and optical gain reduction

Compressor Sidechain Unlink/Link and EQ Pre-Dynamics, EQ Sidechain filtering, Hi Q and Frequency multiplier

Physical input impedance and front panel control of gain staging and other preamp parameters via Unison

Customer Reviews

Avalon VT-737 Tube Channel Strip

Overall Rating

D. Marais

March 27, 2020

Beautiful

I agree with all these positive reviews. This plugin’s sound quality is exceptional. Well done, all.

I have never had the privilege of using or even touching the hardware, so I can’t compare it to that, but the plugin sounds Just great.

T. Fleming

March 27, 2020

No brainer.

No brainer. Eargasm.

K. Didvalis

March 26, 2020

Great Sound

Great on everything !

G. Ulfo

March 24, 2020

Best channel strip for perfect RnB Sound!

Avalon VT-737 makes your sound unique.
Best results for me in Unison slot while recording!
Universal Audio with no doubt is at the top.

w. triyawong

March 23, 2020

มันสุดยอดจริงๆ คับ !

ให้เสียงที่สะอาด เคลียร์มากคับ ใส่เสียงร้องก็ดี ใส่เสียงเบสก็ดี ใส่ เครื่องดนตรีต่างๆ ก็ดี
หาที่ติยากมาก เป็นอันว่า เป็นปลั้กอินที่ยอดเยี่ยมอีกตัวก็ว่าได้ ...

M. Peacock

March 22, 2020

Great for bass

I know this is mainly used as a vocal front end but, on a whim, I tried the demo of the Avalon as a high-end DI emulation for bass guitar and was seriously impressed. I’ve now bought the plugin and use it for all of my bass needs as well as for vocals, horns etc. It’s pretty much displaced the Eden and Ampeg bass amp plugins whenever I want a clean modern sound with presence and a solid low end. Great piece of kit.

o. duran

March 21, 2020

Good

Good

L. SCHARK

March 21, 2020

Fantastic

I've been using the hardware for years, and I'm impressed by the emulation.
Amazing job, UAD ! When you have a good and expensive mic, you want to make to route to a trusted mic amp. the VT737 a highly recommended and trusted amp you can use with complete peace of mind.

L. Webster

March 20, 2020

Vocal Magic

If you want something solid, silky and full this is the piece you need. Will be a staple in your studio as well. Can’t beat having as many Avalon’s as you can at once!!!!

J. Gonzalez Jr.

March 20, 2020

Great Sound

Makes vocals sound amazing. A singer I work with loves how his voice sounds so warm and punchy. Dont even need to process his vocals much after. Great Product. You guys at Universal Audio really matched the original Hardware great job.

B. Horvat

March 19, 2020

Avalon is a must...

Just when I thought I've got my vocal chain already set, then this plugin came and...
Just like a real unit, this fellow gives you a special juice, character and great sounding signal for any material that runs thru it. I usually use it as my first plugin in chain like I would normally do it in a hardware setup scenario. I don't own any of the Apollo interfaces (yet) but I'm sure that with its Unison technology, you can use it when recording into you daw and the result would be identical to what and actual hardware unit would gave you. I think it's one of those must have plugins.

M. Mullings

March 18, 2020

Great tool

Geat tool and art

A. D'Onorio

March 17, 2020

Sounds really good

This one gives that extra punch and warmth to your sounds

A. Simpson

March 17, 2020

I knew but didn't know... Would give this 6 stars if possible!

I somewhat always knew about the Avalon, but some ppl will try to downplay the Avalon and say everyone uses it, or go HD, etc... But being on a budget this was perfect, the sound of this feels like I just gave myself a record deal lol

Sounds so good, I put out an album last year but re-recorded and re-released after recording w/ Apollo and Avalon. Listen for yourself below...

https://www.youtube.com/playlist?list=PL4LvWktYDHEo0SxGrSlYfpUY-qk318xGi

A. Mowat

March 16, 2020

Amazing, and so easy to use!

This is a great plugin. I picked this up having waited til it went on sale. Now I have access to a really famous piece of kit and understand just why everyone raves about it.

V. Garcia

March 15, 2020

Excelente

Una gran adquisición para mis producciones sin duda alguna, excelente sonido...

r. rezin

March 15, 2020

Pretty damn good

Im a 27 year recording engineer and producer , having worked in many a studios over my career I can say this is almost as transparent as the real thing. It's a dsp hog , can use but maybe three or four additional plugins on a solo with virtuals on.

A. Rolon

March 12, 2020

Love it!!!

I had the 747 before and i love the sound of this plugin ... so closed.....i recommend this all the way!!!

O. Lbs

March 10, 2020

Cristal

Intente testear el Avalon en principio ni bien lo lanzaron y acto seguido quede enfermo de tenerlo... Sinceramente años esperando tener estos Tubos y a este valor, movil y que suene al Cristal que quería... Ok se pasaron del limite de lo probable UA y siempre demasiado acostumbrado a hacerlo a punto... By Universal Audio gracias

D. Flynn

March 6, 2020

Avalon Gloss

Hands down, the best addition I have ever made to my UAD platform. I have just starting working with it, and some of the vocal presets out of the box sound fantastic and inspiring. Just plug it in on your initial vocal and guitar passes, and you will love what you hear. An amazing combination of warm, round analog tube sound and a delicate, balanced optical compression.