Friedman Amplifiers Collection

Friedman Amplifiers Collection

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Two flavors of classic British tones
from a boutique icon.

For over 20 years, Dave Friedman has been a gear guru to the stars, designing rigs and modifying amplifiers for the likes of Eddie Van Halen, Jerry Cantrell, Guns N’ Roses and more. When Friedman began building his own amps, he gleaned inspiration from high-powered British tone machines of yesteryear that have become the defacto sound of rock.

Developed by Brainworx, the Friedman Amps Plug-In Collection for UAD-2 hardware and Apollo interfaces features two stunning emulations of Friedman’s high-end, boutique masterpieces, each with its own take on god-like British tube tone — the BE-100 for the ultimate “hot-rodded” Plexi-style amp, and the Dirty Shirley DS-40 for dynamic clean tones and powerful, punchy crunch.

Now You Can:

Re-amp your tracks through Friedman's classic, vintage-flavored DS-40 and fire-breathing BE-100 amplifiers

Shape your guitar sounds further with built-in FX Rack and Recording Chains

Track through either amp in real time, with near-zero latency, on your Apollo audio interface via Realtime UAD Processing

Enjoy quick, precise guitar tuning with the included bx_tuner plug-in

Take A Listen

Take A Listen
The Friedman BE‑100 — Modding a Classic

The Friedman BE‑100 — Modding a Classic

The Friedman BE-100 amplifier is the result of years of experience Friedman amassed performing tone mods on his various clients’ 1959 Marshall plexis. The BE-100 amplifier plug-in for UAD-2 and Apollo interfaces expertly captures Friedman’s jaw-dropping evolution to the classic plexi DNA — but with smoother treble, tighter bass response, and increased gain capabilities for more sonic versatility.

Old School Cool — The Friedman Dirty Shirley DS-40

Old School Cool — The Friedman Dirty Shirley DS-40

Taking its cue from Marshall’s earliest production amp — the venerable JTM45 — Friedman’s dual 6L6-based Dirty Shirley DS-40 amplifier is renowned for its rich, bell-like clean tones, ultra-dynamic cleanish tones, and ability to conjure more aggressive textures while retaining musical touch sensitivity. The Friedman DS-40 Amplifier plug-in for UAD-2 and Apollo interfaces perfectly captures the DS-40’s regal raunch as well its clean tone complexities, making it a slam dunk classic rock amp that can also deliver blues, jazz, and country tones with ease.

Over 60 High-End Recording Chains

Over 60 High-End Recording Chains

Both the Friedman BE-100 and DS-40 plug-ins offer an onboard FX Rack feature that gives you potent tone sculpting ability — adjust lows and highs with Tight and Smooth filters, create crushing rhythm tracks by artfully tweaking the onboard noise gate, or enhance solos with a chewy, host-syncable, lo-fi delay. You can also use the FX Rack’s Recording Chains feature to audition your tones through 66 different signal paths, featuring various speaker cabinets, high-end mics, preamps, and EQ emulations.

Brainworx bx_tuner

Brainworx bx_tuner

With the Friedman Amplifier Plug-In Collection, you’ll also receive Brainworx’s bx_tuner plug-in — an intuitive, easy-to-use, chromatic tuner that can be inserted into a channel or bus to keep your tracks sounding their best. The bx_tuner offers spot-on chromatic tuning with a couple of clever additions. Dim mode offers tuning with sound, albeit at a reduced level, while a Ballistics feature lets you customize the action of the tuning LEDs and how fast they track pitch changes. Everyone needs to be in tune. The bx_tuner allows you to do it elegantly and accurately within your workstation.

Key Features

Faithful emulation of two modern boutique amps inspired by classic British tube amps, designed by legendary amp guru David Friedman
FX Rack features lo-fi delay, noise gate, and filter controls
66 impulse responses for each amp, with multiple speaker cabinets recorded in a state of the art room with stellar gear
Feels like a real amp when played through Apollo’s Realtime UAD Processing
Re-Amp less than perfect DI guitar tracks, previously recorded with other guitar-amp simulations
Enjoy quick, precise guitar tuning with the included bx_tuner plug-in
Requires UAD-2 DSP Accelerator Card or Apollo Interface, available from authorized dealers worldwide

Customer Reviews

Friedman Amplifiers Collection

Overall Rating

p. hodji

September 20, 2021



A. Molinari

July 31, 2021


Best simulation for this amps. Never listen something like that!

D. Rohde

July 21, 2021

Very good Package

Best Marshall style Package you can get, very versatile

P. Jonsson

July 14, 2021

Gotta love it

From sparkling clean to dirty dirt - gotta love it

h. tuter

May 14, 2021

Total tonal palette

I am a home player. With those 2 amps, you almost have full tonal coverage from sparkling clean to growling highs. Controls are very easy to comprehend. Small changes really makes good changes. Have few more amp plugins yet Friedman is the best.

W. Oleszczuk

April 18, 2021

Friedman Amp Collection

I bought this plugin after a recommendation from a guitarist that I respect and admire. I was not disappointed. UA and Friedman have created a vintage tone monster! You'll be floored with the presets and amazed with a bit of tweaking. My only disappointment was that Buxom Betty was not included, so the collection is not complete.

d. edwards

January 23, 2021

Friedman amps

I bought these two heads as soon as I had set up my Apollo solo. They sound so good and they are so versatile. UAD and Friedman have done an awesome job. If you are thinking about buying this Plug-in do it ! You won’t regret it.

B. Coleman

December 16, 2020


These amps have such bite and presence. I’ve actually had compliments on my tone by folks who didn’t know how I got the sounds.

E. Jegu

December 12, 2020

Friedman amp collection

- Little knob without precision (or valor) despite of "retina"...
- Why Buxom Betty don't come with the collection ???
But another good guitar amp ! (there are a lot) ;-)


December 12, 2020

Great sounding plug ins.

I managed to get these plug ins on the sale, for the money they are great covering cleans to more driven sounds they just work.

J. Bru

December 11, 2020

Muy versátil y sorprendente!!!!

No he tenido la suerte de probar estos amplificadores de forma analógica, pero estas emulaciones me gustan mucho. Un gran sonido.

P. Lukács

November 5, 2020

Almost everything you want

With these two amp models you can get the perfect tone almost for everything. Sounds perfect in the mix, absolutely a different league as the most plugin amps. If I need a true metal sound, I make it with the Herbert model, but everything else comes from the BE100 for me.

T. Siiskonen

October 29, 2020

My favourite amp

I have played the real BE100 also and this sounds extremely close. Of course the right IR makes all the difference. Love it! Haven’t played the real DS but this plugin sounds phenomenal also. Both also sit so well in the mix. High recomendation!

M. Hayon

October 18, 2020

One of the best Emulation from UAD and super versatile

I' ve tried all UAD amps emulators, and Friedman are really good. The Hi Gain Model is simple to get a really good tone, even for lead or solo. Glue perfect on the mixes.

C. Naes

October 9, 2020

Easy way to rock!

This made it so easy to get a good tone!
I flipped through a few presets & got exactly what I was looking for. No dialing knobs or tweaking dials, This one plugin is going to save me so much time in the Studio!!!!

E. Koch

October 1, 2020

Bx_tuner + Unison Germanium Treble Booster ( part four )

but Tuner Mode should be Toggle-able from the Apollo...i think that would be adequate..

E. Koch

October 1, 2020

Bx_Tuner + Unison Enabled Germanium Treble Booster ( part three )

and, if so, offer it as a separately available plugin please...thank you.

E. Koch

October 1, 2020

Bx_Tuner + Unison Enabled Germanium Treble Booster ( part three )

and, if so, offer it as a separately available plugin please...thank you.

E. Koch

October 1, 2020

Bx_Tuner + Germanium TreBoost ( part two )

thinking more on it...there would be no way to display the note in question on the apollo..
but the Bx-Tuner GUI is fine there, so the unison control mode could just run the Unison Treble Booster Pre Section...

E. Koch

October 1, 2020

ATTN: Brainworx & UA ( request )

i love the Bx_Tuner...excellent piece of essential's just cumbersome to implement.
what i would like considered is a Unison Enabled Version Combined with a Germanium Treble a Bx_Tuner + GermaniUnison TreBost amp front end...that could also enable tuner mode and tuner monitoring from the apollo.....the Bx_Tuner is just Too Good to be something that gets in the way....Thank You For Your Consideration !!!