Friedman Amplifiers Collection
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Two flavors of classic British tones
from a boutique icon.
For over 20 years, Dave Friedman has been a gear guru to the stars, designing rigs and modifying amplifiers for the likes of Eddie Van Halen, Jerry Cantrell, Guns N’ Roses and more. When Friedman began building his own amps, he gleaned inspiration from high-powered British tone machines of yesteryear that have become the defacto sound of rock.
Developed by Brainworx, the Friedman Amps Plug-In Collection for UAD-2 hardware and Apollo interfaces features two stunning emulations of Friedman’s high-end, boutique masterpieces, each with its own take on god-like British tube tone — the BE-100 for the ultimate “hot-rodded” Plexi-style amp, and the Dirty Shirley DS-40 for dynamic clean tones and powerful, punchy crunch.Now You Can:
Re-amp your tracks through Friedman's classic, vintage-flavored DS-40 and fire-breathing BE-100 amplifiers
Shape your guitar sounds further with built-in FX Rack and Recording Chains
Track through either amp in real time, with near-zero latency, on your Apollo audio interface via Realtime UAD Processing
Enjoy quick, precise guitar tuning with the included bx_tuner plug-in
Take A Listen
The Friedman BE‑100 — Modding a Classic
The Friedman BE-100 amplifier is the result of years of experience Friedman amassed performing tone mods on his various clients’ 1959 Marshall plexis. The BE-100 amplifier plug-in for UAD-2 and Apollo interfaces expertly captures Friedman’s jaw-dropping evolution to the classic plexi DNA — but with smoother treble, tighter bass response, and increased gain capabilities for more sonic versatility.
Old School Cool — The Friedman Dirty Shirley DS-40
Taking its cue from Marshall’s earliest production amp — the venerable JTM45 — Friedman’s dual 6L6-based Dirty Shirley DS-40 amplifier is renowned for its rich, bell-like clean tones, ultra-dynamic cleanish tones, and ability to conjure more aggressive textures while retaining musical touch sensitivity. The Friedman DS-40 Amplifier plug-in for UAD-2 and Apollo interfaces perfectly captures the DS-40’s regal raunch as well its clean tone complexities, making it a slam dunk classic rock amp that can also deliver blues, jazz, and country tones with ease.
Over 60 High-End Recording Chains
Both the Friedman BE-100 and DS-40 plug-ins offer an onboard FX Rack feature that gives you potent tone sculpting ability — adjust lows and highs with Tight and Smooth filters, create crushing rhythm tracks by artfully tweaking the onboard noise gate, or enhance solos with a chewy, host-syncable, lo-fi delay. You can also use the FX Rack’s Recording Chains feature to audition your tones through 66 different signal paths, featuring various speaker cabinets, high-end mics, preamps, and EQ emulations.
Brainworx bx_tuner
With the Friedman Amplifier Plug-In Collection, you’ll also receive Brainworx’s bx_tuner plug-in — an intuitive, easy-to-use, chromatic tuner that can be inserted into a channel or bus to keep your tracks sounding their best. The bx_tuner offers spot-on chromatic tuning with a couple of clever additions. Dim mode offers tuning with sound, albeit at a reduced level, while a Ballistics feature lets you customize the action of the tuning LEDs and how fast they track pitch changes. Everyone needs to be in tune. The bx_tuner allows you to do it elegantly and accurately within your workstation.
“A lot of amp plug-ins seem to smear the image slightly and not be as present in the final mix. The Friedman Amplifier plug-ins sound fat and keeps its presence.”
– Jeff Balding (Taylor Swift, LeAnn Rimes, Faith Hill)Customer Reviews
e. Spectrum
January 12, 2020
love it
special sound,super annoyance to all the other UAD amps
Read MoreD. Fornes Berenguer
December 24, 2019
Sorprendentes y reales como los originales.
Todavía no puedo creer la dinámica que respetan estos plugins y el tono sin retardo que sacas de ellos, todos y los Friedman .... también, llevo muchísimos trabajando con digital y...
Read MoreG. Sharp
December 20, 2019
I give this rating humbly, but confidently.
I am not a pro guitarist or mixer. What I can say, however, is that I loved the basic sound of the Friedman, which sounds warm and real to me and it has helped me get the sound I needed on...
Read MoreR. McClure
December 13, 2019
Better and more versatile than the Marshall amp models from UAD
After demoing all of the amp simulation plugins from UAD, I found these amp models to be better equipped for getting a wide variety of British tones than the Marshall amp models. The high...
Read MoreF. DeAngelis
December 4, 2019
Blissful jamming alert!
A lot of ground is covered between these two amps. Sounds and Feels like a real tube amp. I can make the BE100 sound just like my modified Marshall. From Clean Crancked the tones are all...
Read More.
November 13, 2019
Gets the most use out of all amp plugins
This is the one amp plugin that I use the most. Both of these amps are super useable from clean to dirty. Wow they sound great! Super flexible!
Read More -
Key Features
Faithful emulation of two modern boutique amps inspired by classic British tube amps, designed by legendary amp guru David Friedman
FX Rack features lo-fi delay, noise gate, and filter controls
66 impulse responses for each amp, with multiple speaker cabinets recorded in a state of the art room with stellar gear
Feels like a real amp when played through Apollo’s Realtime UAD Processing
Re-Amp less than perfect DI guitar tracks, previously recorded with other guitar-amp simulations
Enjoy quick, precise guitar tuning with the included bx_tuner plug-in
Requires UAD-2 DSP Accelerator Card or Apollo Interface, available from authorized dealers worldwide
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Customer Reviews
Friedman Amplifiers Collection
e. Spectrum
love it
special sound,super annoyance to all the other UAD amps
S. Siddells
Scooped. But ok
Average... not bad, but far from a 'care factor'.
Scooped mids. Not aggressive. fluffy, fizzy preamp gain, but still warm & cuddly...
Mmmmmmm.... ever rock guitarist dream. ... <NOT>
Honestly, UAD needs to stop trying to model amps. They are NOT getting it.D. Fornes Berenguer
Sorprendentes y reales como los originales.
Todavía no puedo creer la dinámica que respetan estos plugins y el tono sin retardo que sacas de ellos, todos y los Friedman .... también, llevo muchísimos trabajando con digital y analógico y salvo que estés delante del amplificador, ya apenas puedes notar la diferencia ... la tecnología TB3 con UNISON en los disopositivos Uaudio te dejan pasmado, han llegado para quedarse.
G. Sharp
I give this rating humbly, but confidently.
I am not a pro guitarist or mixer. What I can say, however, is that I loved the basic sound of the Friedman, which sounds warm and real to me and it has helped me get the sound I needed on the first song I have tried it on. I do at least have 63 year old ears and can also say that I own the Silver Jubilee, Tweed and Chandler and this could well become my favourite. Certainly give it a try.
R. McClure
Better and more versatile than the Marshall amp models from UAD
After demoing all of the amp simulation plugins from UAD, I found these amp models to be better equipped for getting a wide variety of British tones than the Marshall amp models. The high gain is very nice but they also clean up well. It’s also nice to have the tone modification switches to get even more versatility.
F. DeAngelis
Blissful jamming alert!
A lot of ground is covered between these two amps. Sounds and Feels like a real tube amp. I can make the BE100 sound just like my modified Marshall. From Clean Crancked the tones are all fantastic and useful across the full spectrum of frequencies
UAD User
Gets the most use out of all amp plugins
This is the one amp plugin that I use the most. Both of these amps are super useable from clean to dirty. Wow they sound great! Super flexible!
K. Haritatos
Fantastic Amp.
I love this sound!
T. Ashe
Perfect answer
Have been looking for a versatile guitar tone for fast workflow. This Friedman Amplifiler collection was the perfect answer!!
O. Di Dio
Solid As a Rock
I finally had my Friedman Dirty Shirley and BE100.. and they sound exactly like the ones I recorded with at Sphere Studios Los Angeles. Thumbs up for UAD and Brainworx!
M. Götz
Best Amp Sims Ever!
The Friedman sims have the best tone of all. Own the Marshall, Fender, Suhr and Chandler. Only using the Friedmann sims, because of their sound.
D. Muir
These rock!
These are some of the best software amps I've ever tried. There is no way that I could ever fire up a Friedman 100 and get a good tone from a mic in my small recording space but, whether I play directly through these or re-amp a track, I can easily get a great tone.
UAD User
Expensive Guitar Tuner
They no longer sell the guitar tuner plugin as a standalone purchase and instead require you to buy it as part of a bundle.
R. Hortensius
Just like a real amp, maybe more !
It feels like playin' on the real amp ! Just did a bluesy instrumental track using the Friedman BE-100, it's got a real smooth tone for lead guitar. So much fun to play through !!!
https://soundcloud.com/ronny-strat/xxxbluesT. Stankiewicz
Beasts !!!!!
Massive sound , perfect for all genres.
A. Heinzelmann
Very good Emulation
Universal Audio has a very good Emulation of the original Amplifier. If you hear the difference in Solo-Mode, i think you cant´t hear it in the Mix, I am very pleased.
S. Bakas
Great amp sims!!!
All Friedman amps sound seriously amazing!Not my cup of tea all the time soundwise but indeed sounds amazing and real!
R. Hortensius
The Friedman amps sounds great on pretty well anything !
Love the Friedman amps , used the BE100 on this blues tune, sounds really like a real amp !!! https://soundcloud.com/ronny-strat/dirty-town-blues
D. Perini
Friedman Amplifiers Collection
I love Marshall, but sometimes I found relly useful this collection to work ITB!!!
D. Holeva
Fantastic Collection!
I used both amplifiers in demo mode and finally pulled the trigger. These are my favorite amps by far! They sit perfectly in the mix with little or no eq adjustments. I really love the clean tones for jazz. Fantastic!
