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Volume 4, Number 5, July 2006
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The Channel: Universal Audio Gear On Display
By Sierra Dunton

Everywhere you go, people are trying to get your attention. From magazines to radio waves, every form of media inundates us with messages and slogans. In this niche industry, saturated with advertisements, we are fortunate to have such enthusiastic partners working to bring the Universal Audio name to a larger audience. Here are a few of the many ways that our channel partners deliver the UA message.

If you are looking for UA gear in New York City, you won't have any trouble finding it at the renowned Manny's Music on West 48th Street. In a town where Macy's and Gimbel's have paved the way for elaborate window displays on its most famous and popular streets, we sure were proud when Manny's so impressively represented UA gear in their front window. Since first opening its doors in 1935, Manny's has become something of an institution, developing a considerable clientele of musicians both famous and obscure. Not only have they featured our celebrated hardware in this striking display, but they have also exhibited our UAD-1 products, presenting a view of both the analog and digital components that characterize Universal Audio.


Manny's Music, New York City


Those who are in the market for a new piece of UA gear but are simply not sold on our stellar reviews, our commitment to quality or our prestigious reputation can step inside this display at West LA Music in Southern California. The project-studio demo setup at West LA allows customers to sample a variety of UA's most popular analog units and to check out all the amazing plug-ins that the UAD-1 card brings to a recording session. Our very own UA product specialist Fred Z will demonstrate for you what each Universal Audio product can do to meet your specific recording needs. Swing by West LA Music for a hands-on Universal Audio experience!

West LA Music


If neon storefront windows and interactive demonstration studios don't grab your attention, then this display at the Guitar Center in Saginaw Minnesota surely will. Anyone looking for more strength and flexibility in their recording sessions will appreciate this powerful presentation. Created by Mike Severn, this most impressive UAD-1 Flexi PAK display certainly illustrated a bit of ingenuity and a great deal of visual appeal by emphasizing the fat sound which gives UA a leg up on the competition.

Guitar Center, Saginaw, MI

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