Avalon VT-737 Tube Channel Strip
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The larger-than-life sound of pop, hip-hop, and R&B — now on UAD.
The dominant player in chart-topping pop, hip-hop, and R&B productions, Avalon's flagship VT-737 channel strip is the best-selling standalone channel strip ever made. From Jay-Z and Dr. Dre, to Babyface and Beyonce, to Eric Clapton and The Rolling Stones, the VT-737 delivers consistently polished results, with radio-ready gloss and detail.
Exclusively for UAD hardware and UA Audio Interfaces, and fully endorsed by Avalon Design, the Avalon VT-737 Tube Channel Strip plug-in captures the entire hit-making essence of the channel strip that defined the sound of modern music.Now You Can:
Track and mix through an exacting emulation of the Avalon VT‑737 analog channel strip
Get the full character of the original hardware’s tube mic preamp with Unison technology
Add legendary Avalon gloss and presence to bass, vocals, voice‑over, and more
Sculpt your sources with a vocal‑flattering optical compressor
Tweak sounds with four-band EQ and add high‑end detail with 32k "air" band
Mix with artist presets from Eric J Dubowsky, (Flume, Odesza), Hector Delgado (A$AP Rocky, Lana Del Rey), Michael Brauer (Coldplay, My Morning Jacket), and more
Take a Listen
Capturing the Sound of Modern Music
After carefully auditioning multiple Avalon 737 hardware units, the UA team selected a "golden unit" with the ideal optical compression response. UA's DSP team then artfully captured the target hardware's class-A tube amplifier section with custom-wound transformer, LED-style optical compression, and discrete four-band EQ — the signature Avalon sound heard on thousands of chart-topping hits.
Unison™ Technology for UA Audio Interfaces
Harnessing UA’s groundbreaking Unison technology, the Avalon VT-737 plug-in captures the hardware’s mic preamp impedance, gain stage “sweet spots,” and exact circuit behaviors, giving you all the detailed sonics of the original Avalon hardware — including its gentle high-pass filter for removing mud and low-end gunk. And because the VT-737's front-panel Hi-Z input is a legendary bass DI, the VT-737 plug-in's Unison-enabled Hi-Z input endured rigorous evaluation, ensuring it was virtually indistinguishable from the original hardware.
Versatile Optical Compression
Excelling on vocals, bass, acoustic guitar, and voice-over work, the VT-737 plug-in's dynamics section emulates the hardware's gentle touch, rather than adding squash or crunch. Its relatively transparent compression also make it perfect for "stacking" the compressor again at mixdown, expertly controlling the dynamics of a vocal in a dense mix. An exclusive plug-in only, super-fast mode gives you “X4” faster attack, pushing the VT-737 beyond its physical limits, affording you tons of new dynamic versatility.
EQ with Details
The Avalon VT-737 Tube Channel Strip plug-in expertly emulates the hardware's discrete four-band EQ, allowing you to sculpt lead vocals with a visceral, larger-than-life presence and sophistication, placing them front-and-center in any mix. Like the hardware, the EQ can easily be placed before or after the compressor, and the mid bands can be engaged as sidechain filters for laser-focused compression. And with the 32k high frequency "air band," you can add delicate shimmer to everything from strings to background vocals to acoustic guitars.
Add Chart-Topping Sheen with Any UAD Hardware
Of course, the Avalon VT-737 Tube Channel Strip isn’t just for UA Audio Interface owners. UAD hardware owners can use the VT-737 Tube Channel Strip plug-in on any mix, giving your sources legendary fat bottom, "glassy" top-end textures, and a bevy of clear-eyed color — without ever going outside the box.
“The UAD Avalon VT‑737 plug‑in captures all the details of the hardware — from the preamp to the EQ and compression — this emulation is spot on. UA nailed it with this one.”
– Mike Larson (Pharrell, Ariana Grande, Migos)
“The Avalon VT-737 Tube Channel Strip plug-in captures the hardware perfectly. Plus, it's incredibly versatile, allowing me to add polish to vocals or warmth to bass.”
– Eric J Dubowsky (Flume, Odesza, Weezer)
“The UAD Avalon VT‑737 plug‑in is an indispensable recording and mixing tool with texture for days.”
– Hector Delgado (A$AP Rocky, Selena Gomez, Lana Del Rey)
“The UAD Avalon VT-737 Tube Channel Strip is an amazing sounding emulation. It’s a must have in any modern engineer’s toolkit.”
– Ian Boxill (Lenny White, Prince, 2Pac)Customer Reviews
B. James
July 12, 2020
Silky smooth precision from a studio standard!
I demoed the Avalon right when it came out ! We have been using the hardware version the studio throughout our recording career for bass for recording vocals and was so happy to see that...
Read MoreD. Phillips
July 11, 2020
Yaoza
I had the hardware version of this, the plug does a real good job. You can really crank up the preamp gain.
Read MoreD. Phillips
July 11, 2020
Yaoza
I had the hardware version of this, the plug does a real good job. You can really crank up the preamp gain.
Read MoreD. Phillips
July 11, 2020
Yaoza
I had the hardware version of this, the plug does a real good job. You can really crank up the preamp gain.
Read MoreM. Boucher
July 11, 2020
Can't go wrong with this product!
I got the Avalon for mixing hip-hop vocals...Now I feel like it is a must have in your toolkit. I wish I had of purchased it...
Read More -
Key Features
VT-737sp exclusively licensed by Avalon Design, modeled by Universal Audio
Made famous as the ultimate pop, R&B and hip-hop performance and production tool specializing in tight, focused vocals and bass guitar
Best of Avalon's design: high headroom tube mic preamp, optical compressor, and discrete four-band EQ
Feedback-style 58 dB tube mic preamp with Mic, Line, or Hi-Z input with Unison technology
Models entire VT-737sp “Special Performance” circuit path, including transformers, tube amplifiers, active and passive EQ filters, and optical gain reduction
Compressor Sidechain Unlink/Link and EQ Pre-Dynamics, EQ Sidechain filtering, Hi Q and Frequency multiplier
Physical input impedance and front panel control of gain staging and other preamp parameters via Unison
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Customer Reviews
Avalon VT-737 Tube Channel Strip
M. Lopez
Avalon VT-737
marcelo12
B. James
Silky smooth precision from a studio standard!
I demoed the Avalon right when it came out ! We have been using the hardware version the studio throughout our recording career for bass for recording vocals and was so happy to see that UAD had modelled the Avalon. It is without a doubt my favourite silky smooth precise compressor and EQ! I own and use regularly the Neve 1073 the 88RS and the API vision strip and the Manley set. They all have their own sound but the Avalon ads that warm natural silky smooth sheen and vibe to complete my kit! Thanks so much UAD , now I have to buy another Mic to upgrade my setup!
D. Phillips
Yaoza
I had the hardware version of this, the plug does a real good job. You can really crank up the preamp gain.
D. Phillips
Yaoza
I had the hardware version of this, the plug does a real good job. You can really crank up the preamp gain.
D. Phillips
Yaoza
I had the hardware version of this, the plug does a real good job. You can really crank up the preamp gain.
M. Boucher
Can't go wrong with this product!
I got the Avalon for mixing hip-hop vocals...Now I feel like it is a must have in your toolkit. I wish I had of purchased it years ago. It gives a real clarity and richness.
M. Rivera
A plugin you gotta have
Amazing sound!
R. Holt
Best for hip hop and R&B
If you’re mixing hip hop, soul, or R&B this is a must have. This plugin is my go to for vocals. It replace the SSL channel strip.
L. Weisz
Avalon
Dolgoztam is már vele. 90%-ban tényleg olyan, mint az eredeti (mivel van egy 737-esem), de a nagy dolog az, hogy több csatornára is rá lehet tenni felvitelkor!
S. Aresu
Avalon 737 ... great product at the right price
I have been working with my voice for a long time and Avalon VT 737 gives thickness and depth that enhance the products I make. A well-spent price for an excellent result. Highly recommended.
S. Aresu
Avalon 737 ... great product at the right price
I have been working with my voice for a long time and Avalon VT 737 gives thickness and depth that enhance the products I make. A well-spent price for an excellent result. Highly recommended.
a. duran
MY MAIN GO TO PLUGIN
never messed with the physical rack before
im used to always configuring the graphic eq in logic to set my vocals right in the mix
but this plugin automatically brings your vocals to the forefront with a brilliant clear clarity
( input mode / high grain ) is the secret sauce
im a penny pincher tho thur the demo i instantly recognized the value
BEST BANG FOR YOUR BUCKM. Blasquez
Just like the real thing (but better)
My VT 737 sp (with "Babyface mod") is the default channel strip I record everything through, so I was very interested to see how this plugin sounded. It's just freaky. Identical. I know what every knob and switch is supposed to do / sound like. Except now I have more than one of them and can make tweaks after tracking, if needed. highly recommended.
J. CORTES
love the control
I love the sound, the compressor and eq. great plugin!
B. Neely
Vocals
This plug in gives my vocals life. I love it.
G. Fricke
Continually looking for ways to improve workflow.
The right tools make all the difference. This Avalon compressor was suggested by a trusted friend. I started using it right way and was delighted with the punchy low end. It is also a stand out for vocal tracking. Very happy with this one.
A. Bokshoven
Love it
In your face radio-ready vox
a. moreno
Awesome!
This plugin is Awesome for Vocalls!
M. Tamba
A+++++
I love this plugin
A. Pashka
Smooth as butter
I got to use a real 737 a few years back on a track for a commercial and I loved it. I heard a lot of hype over this plugin, so I got the demo and cut a vocal with it. Upon listening back I instantly bought it. Wow. It sounds the exact same. If you are looking for that radio ready pop sound, this will get you there. Be weary of certain gear websites that bash every plugin because "analog" is better. This is indistinguishable. If you don't have 3 thousand dollars to purchase a physical unit, spend 10 percent of that and get the exact same sound. Thank you UA!!!
