Avalon VT-737 Tube Channel Strip

Avalon VT-737 Tube Channel Strip

Unison Enabled

Regular Price: $299.00

$149.00

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Regular Price: $299.00

$149.00

You'll Save 50%

You have no items in your shopping cart.

The larger-than-life sound of pop, hip-hop, and R&B — now on UAD.

The dominant player in chart-topping pop, hip-hop, and R&B productions, Avalon's flagship VT-737 channel strip is the best-selling standalone channel strip ever made. From Jay-Z and Dr. Dre, to Babyface and Beyonce, to Eric Clapton and The Rolling Stones, the VT-737 delivers consistently polished results, with radio-ready gloss and detail.

Exclusively for UAD hardware and UA Audio Interfaces, and fully endorsed by Avalon Design, the Avalon VT-737 Tube Channel Strip plug-in captures the entire hit-making essence of the channel strip that defined the sound of modern music.

Now You Can:

Track and mix through an exacting emulation of the Avalon VT‑737 analog channel strip

Get the full character of the original hardware’s tube mic preamp with Unison technology

Add legendary Avalon gloss and presence to bass, vocals, voice‑over, and more

Sculpt your sources with a vocal‑flattering optical compressor

Tweak sounds with four-band EQ and add high‑end detail with 32k "air" band

Mix with artist presets from Eric J Dubowsky, (Flume, Odesza), Hector Delgado (A$AP Rocky, Lana Del Rey), Michael Brauer (Coldplay, My Morning Jacket), and more

Take a Listen

Take a Listen
Capturing the Sound of Modern Music

Capturing the Sound of Modern Music

After carefully auditioning multiple Avalon 737 hardware units, the UA team selected a "golden unit" with the ideal optical compression response. UA's DSP team then artfully captured the target hardware's class-A tube amplifier section with custom-wound transformer, LED-style optical compression, and discrete four-band EQ — the signature Avalon sound heard on thousands of chart-topping hits.

Unison<sup>™</sup> Technology for UA Audio Interfaces

Unison Technology for UA Audio Interfaces

Harnessing UA’s groundbreaking Unison technology, the Avalon VT-737 plug-in captures the hardware’s mic preamp impedance, gain stage “sweet spots,” and exact circuit behaviors, giving you all the detailed sonics of the original Avalon hardware — including its gentle high-pass filter for removing mud and low-end gunk. And because the VT-737's front-panel Hi-Z input is a legendary bass DI, the VT-737 plug-in's Unison-enabled Hi-Z input endured rigorous evaluation, ensuring it was virtually indistinguishable from the original hardware.

Versatile Optical Compression

Versatile Optical Compression

Excelling on vocals, bass, acoustic guitar, and voice-over work, the VT-737 plug-in's dynamics section emulates the hardware's gentle touch, rather than adding squash or crunch. Its relatively transparent compression also make it perfect for "stacking" the compressor again at mixdown, expertly controlling the dynamics of a vocal in a dense mix. An exclusive plug-in only, super-fast mode gives you “X4” faster attack, pushing the VT-737 beyond its physical limits, affording you tons of new dynamic versatility.

EQ with Details

EQ with Details

The Avalon VT-737 Tube Channel Strip plug-in expertly emulates the hardware's discrete four-band EQ, allowing you to sculpt lead vocals with a visceral, larger-than-life presence and sophistication, placing them front-and-center in any mix. Like the hardware, the EQ can easily be placed before or after the compressor, and the mid bands can be engaged as sidechain filters for laser-focused compression. And with the 32k high frequency "air band," you can add delicate shimmer to everything from strings to background vocals to acoustic guitars.

Add Chart-Topping Sheen with Any UAD Hardware

Add Chart-Topping Sheen with Any UAD Hardware

Of course, the Avalon VT-737 Tube Channel Strip isn’t just for UA Audio Interface owners. UAD hardware owners can use the VT-737 Tube Channel Strip plug-in on any mix, giving your sources legendary fat bottom, "glassy" top-end textures, and a bevy of clear-eyed color — without ever going outside the box.

Key Features

VT-737sp exclusively licensed by Avalon Design, modeled by Universal Audio

Made famous as the ultimate pop, R&B and hip-hop performance and production tool specializing in tight, focused vocals and bass guitar

Best of Avalon's design: high headroom tube mic preamp, optical compressor, and discrete four-band EQ

Feedback-style 58 dB tube mic preamp with Mic, Line, or Hi-Z input with Unison technology

Models entire VT-737sp “Special Performance” circuit path, including transformers, tube amplifiers, active and passive EQ filters, and optical gain reduction

Compressor Sidechain Unlink/Link and EQ Pre-Dynamics, EQ Sidechain filtering, Hi Q and Frequency multiplier

Physical input impedance and front panel control of gain staging and other preamp parameters via Unison

Customer Reviews

Avalon VT-737 Tube Channel Strip

Overall Rating

S. Crewe

April 14, 2021

Absolutely stacks up against the hardware!

I've used the hardware VT-737sp to record a number of albums, over the years. Even after only a very short period of using the UAD version, I can absolutely tell you that this stacks up alongside the hardware version. The smooth dynamic control, that sweet EQ - it's all there. 100% worth the buy!

v. brown

April 11, 2021

Must Have

I purchased this plugin because this is the pre amp that Dr. Dre did the Chronic albums on and I must say this is a must have if you record hip hop vocals.

M. Miller

April 10, 2021

Excellent Tone!

I was introduced to the Avalon from some producers here in LA that had the actual hardware. I had never heard of it before I met them. I noticed the tone and crispness on their vocals for the records they were recording and I assumed that a lot of that came from the Avalon. I was correct in my assumptions. This has been my go to Pre-Amp so far. I'm happy with my purchase!

d. kang

April 10, 2021

I love it

처음 사용해 봤는데 마음에 들어요.
개인적으로 neve 1073보다
제가 하는 음원과 더 어울리는 사운드라서 만족스럽네요.

V. German

April 6, 2021

Powerful tool!

A wonderful device! Sounds awesome! There are a lot of settings. Working in unison mode is beyond praise!

D. Cornelius

March 31, 2021

Classic Sound!

We own the original hardware and now th plugin as well. This product really delivers the great 737 sound. Love it!

S. Friedrich

March 29, 2021

The Avalon VT-737 Tube Channel Strip

... is absolutely amazing on Vocals. Love it!

J. Barton

March 18, 2021

ONE OF A KIND SOUND!

You dont know bass until you DI with Avalon! For vocals, the ability to sidechain instruments leaves space to punch through! Vocals and Bass this is AWESOME CENTRAL!

C. Wesley

March 15, 2021

Insane

I’ve struggled to find a preamp that doesn’t roughen up vocals too much. I demoed the Avalon and I was blown away at how smooth I got vocals sounding. Maaan i’m gonna marry this thing

Y. Turan

March 15, 2021

A Real Game-Changer!

Used this plugin for a mobile recording gig. Client was using a run-of-the-mill Shure SM27 in a relatively untreated recording environment. After the first take he literally couldn’t believe what he was hearing on the playback. The crispness and clarity are second to none. Gives the vocal that wonderful airiness that we’re all looking for. My only complaint is that I didn’t buy this plugin sooner.

J. Kabbani

March 11, 2021

Great sounding Preamp

I have wanted the Avalon ever since I got into music production and recording artists. Once I saw that Universal Audio created the emulation I knew I was getting it. The warmth adds quality to the vocals. Very impressed.

R. Victor

March 11, 2021

Une très bonne tranche de console.

Je n'ai jamais eu l'occasion d'utiliser le "hardware". Mais le plug in Avalon 737 sp est très efficace. Le son devient plus beau, doux. Bref, il est bien.

P. James

March 9, 2021

Impressive

Wow!! I’m newer to mixing (5years), and I’ve become familiar with a vast different number of plug-ins but THIS plugin did something magical as soon as I slapped it on a Vocal. Warm round and tight, but not too tight is how I would describe it. Not too familiar with the world of tubes either (lol), but this has peaked my interest 10fold.

R. Walsh

March 8, 2021

When You Need It

It's not good on everything but it's perfect when it's needed. The compressor section is as transparent as I've seen. The EQ has the best high end I've used. A must have is the final conclusion

J. OConnor

March 6, 2021

Simply the Best

Can’t get enough of this preamp
It makes Vocals sound Heavenly

J. Eldred Jr

March 5, 2021

Whoa!

I added this to my input Chain, before my distressor and the 2 together are beautiful. Even clients noticed. I don’t know why I didn’t get it sooner. Must have if you’re doing vocals (that’s all I used it on)

J. Geary

March 2, 2021

10/10

Classic staple unit of the 90s and 2000s. I even use it on masters to help kill a little digital top. The compressor rocks as well. to the folks leaving poor reviews over the amount of presets, grow up and read the manual. Theres like 5 knobs that all do very obvious things this isnt rocket science

D. Long

March 2, 2021

Love the unique sound

Used it right away in my new project. Luv the tonal quality on my vocals

B. Tari

February 24, 2021

Imádom, mert jó!

Bár egy kicsit befogja az orrom és pösze leszek, de lehet ellene tenni :)

J. REams

February 11, 2021

Very Versatile

This plugin is great in unison, and provides a nice front in. I alternate between it and the Nieve 1073, depending on the sound source and what I am in the mood for. It also serves as a great insert for many applications, especially bass; it has become my go-to for bass.