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(79 reviews)

Unlock the magic above Hitsville U.S.A.

Hitsville Reverb Chambers gives you the glorious sound of the attic reverb chambers that shaped the Motown Sound.

Available only from Universal Audio, Hitsville Reverb Chambers gives your recordings the soulful ambience of these hallowed spaces, as used by the producers of Marvin Gaye, Stevie Wonder, and The Supremes.*

*Use of artist names does not constitute official endorsement of Hitsville Reverb Chambers software.

Included Versions

UAD Native
Runs on your Mac or PC without UA hardware.

Apollo Realtime & UAD‑2
Runs accelerated on Apollo interfaces and UAD‑2 hardware.

UAD Native plug-ins run on both macOS 10.15 Catalina or newer and Windows 10 and 11. Go to our UA Support page for system requirements.

  • Get instant “Motown Sound” from the attic reverb chambers above the legendary Hitsville U.S.A. studio
  • Dial in rich-sounding ambience using two different custom-built chambers
  • Add iconic reverb to vocals, drums, and more quickly with simple controls
  • Reposition mics in realtime using UA's Dynamic Room Modeling

Want to Try It?

Use this plug-in free for 14 days and find out if it's right for you.

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Get the Sound of a Historic Reverb

Get the Sound of a Historic Reverb

The two reverb chambers built into Hitsville’s attics were essential to Motown’s exciting sound. Universal Audio completely captured their distinct character — with help from the original Motown engineers who built them — so you can put yourself inside these legendary spaces.

Shape Ambience with Simple Controls

Shape Ambience with Simple Controls

Quickly get jaw-dropping reverb effects using Hitsville Reverb Chambers easy-to-use controls, including distinct speaker and mic selections in each chamber, to make your vocals, handclaps, tambourines, and triangles soar.

Reposition Mics with Dynamic Room Modeling

Reposition Mics with Dynamic Room Modeling

Go far beyond retro and get genre‑defying ambience by moving the chamber mics in realtime for presence and detail beyond the original hit‑making positions.

UAD Quick Tips
UAD Quick Tips

UAD Quick Tips

Learn how Hitsville Reverb Chambers adds soulful ambience to vocals, drums, horns, and more.

Customer Reviews

Hitsville Reverb Chambers

Overall Rating

(79 reviews)

P. Jacques

May 11, 2023

Right Up There With the Capital Chambers!

A phenomenally musical reverb with great flexibility and control. It is so cool to nail down the Motown sound on your own recordings. It is awesome to A/B it with the Capital Chambers and hear the differences in vibe to your track. I've been in love with the Capital Chambers since I got it but now I have a new tool in the arsenal with the Hitsville Chambers. UA just keeps hitting Homers!

M. Verblakt

May 9, 2023


Gives your mixes that nice 60s touch and flavor. Incredible sounding.

A. Lewen

May 2, 2023

Not a good enough 60's vibe

Really nothing special here that you can't create with other chamber plugins, it sounds a bit too much digital and that's not what you want from something that's trying to simulate a 60's sound.

T. Hodgman

April 22, 2023

Superb emulation

Just the right elements to make the right level for the just about everything Thanks

P. Manriquez

April 14, 2023


Incredible sound, the reverb I was looking for... amazing.

P. Manriquez

April 14, 2023


Incredible sound, the reverb I was looking for... amazing.

D. Mollett

April 10, 2023

A hit every time!

I'm using this on tambourines, claps, snares, vocals, and on the whole mix. I have about 20 other reverbs, and this sounds amazing! Along with some of the Lexicon emulations, this is one of my favourite reverbs. If you're looking for vintage vibe, it's unbeatable.

G. Capaccio

March 30, 2023

Fantastico sugli archi

Lo sto usando molto sugli archi e sulle voci. Rende tutto molto piu magico. Lavoro eccezionale

J. Huovinen

March 23, 2023


Not as multiusable as Capitol, but different.

T. Naunas

March 18, 2023

Motown sound

Great reverb! Lots of presets to play with to get you started. I have visited the Motown Museum. On the tour you get to peek at the attic reverb. So cool that the software modeled the attic.

D. T.

March 6, 2023

Very Good Reverb

This reverb brings dry signals to life. It is so much more than just a reverb. It is a a very deep room simulator. Please do something like this for a symphony orchestra stage as well! ! !

A. Kolby

March 3, 2023

Hitsville plugins

I work on several projects that lean towards Motown styles and these chambers are perfect for those. I also have the Hitsville equalizers and they too are great, in fact the mastering EQ is now always on my output bus.

K. Bratcher

March 2, 2023

My Favorite Reverb!

The Hitsville Reverb Chambers sounds so amazing. Not to mention it's a lot of fun to just play with. I love the Microphone options and the sounds you can create just by changing the parameters. I love it.

d. la rotta diaz

March 1, 2023

Reverb definitiva

Aun estoy alucinando con el sonido que consigo con este plug-ins , para mi es una absoluta pasada, tanto para la grabación como para practicar.

C. Domenico

January 31, 2023

Wonderful Chambers

This sounds incredible - super realistic and lush. Amazing on vocals, guitars and drums! It sits nicely in between the Capitol Chambers (which really sounds like a chamber) and Ocean Ways (which really sounds like a studio). Thank You UAD

H. Fivelsdal

January 25, 2023

Ain't Nothing Like The Real Thing.

Chamber Two is great for drums and One is good for piano. Gives your mix that old-school charm.

D. Coger

January 19, 2023

My favorite UA Reverb

First off, thank you UA for releasing this plugin.

I have the ultimate 11 bundle so I have capital chambers, oceanway, EMT, dreamverb, etc.. I use all of them. I like all of them. Then I got the Hitsville and I was so surprised. Right away I noticed that it just seemed to really lay into my mixes nicely. After trying it on multiple sessions it quickly became my favorite UAD reverb.

It’s GUI has a very familiar feel. Similar to capital chambers. It’s always nice to open a new plugin and have just be self explanatory right from the get go. It’s what I would expect from a UA plugin. Easy to use, easy to understand, the visual of a plugin can also be inspiring and I think UA does an outstanding job with everything they do. I’m
Glad I chose my Apollos.

E. Bureau

January 18, 2023

Insanely good sounding

This plugin is incredible. I have the Capitol Chambers, Ocean Ways, BX20 and EMT140. I thought I didn't need this. I was wrong. This sounds incredible - super realistic and lush. Amazing on vocals, guitars and drums!

It sits nicely in between the Capitol Chambers (which really sounds like a chamber) and Ocean Ways (which really sounds like a studio). This covers both grounds quite nicely. I do a lot of mixing and production on things recorded in sub-optimal rooms, and most time I'll substitue room-mics on drums, reamp percussion with the Ocean Way or Hitsville. Simply because they sound so much better!

Thanks UA, and please please please make this room emulation (and the BX20) available on the Golden UAFX pedal!

T. Burns

January 17, 2023


Like most, I have dozens of reverbs to pick from. But the Hitsville Chambers really have a unique vibe I hadn't heard before - except maybe on THOSE 60's records I love so much. That's why I say this is not just a reverb - it's a sonic Time Machine. Lovin' it.

E. Rudnicki

January 16, 2023


This is my favourite reverb! I haven't used anything else since I got this. It's just pure class! Add the perfect reverb and mojo in the one plugin, and it's so easy to dial it in. It's the first (and usually the only) reverb I reach for.